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By: DIAGEO NORTH AMERICA, INC.
Spirits made with agave.
Status Alert: On Tuesday, February 10, 2026, the status for the PICA RICA mark changed to NOTICE OF ALLOWANCE - ISSUED .
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On Thursday, December 12, 2024, a U.S federal trademark application was filed for PICA RICA by DIAGEO NORTH AMERICA, INC., 175 GREENWICH ST., 3 WORLD TRADE CENTER, Floor 41, NEW YORK CITY, NY. The USPTO has assigned the PICA RICA mark the serial number 98900268. The PICA RICA mark has been filed in the category Wines and Spirits (not including beers). The owner of the PICA RICA mark is listed as DIAGEO NORTH AMERICA, INC., 175 GREENWICH ST., 3 WORLD TRADE CENTER, Floor 41, NEW YORK CITY, NY. The correspondent for the PICA RICA mark is PAOLA TORNABENE DIAGEO NORTH AMERICA, INC. of 175 GREENWICH ST., 3 WORLD TRADE CENTER, NEW YORK CITY, NY 10007, United States. If you have licensing, usage or other questions concerning the PICA RICA mark, please contact the owner through the listed correspondent. The description provided for the PICA RICA mark is Spirits made with agave. |
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| Word Mark: | PICA RICA |
| Status: | NOTICE OF ALLOWANCE - ISSUED |
| Status Date: | 02/10/2026 |
| Serial Number: | 98900268 |
| Filing Date: | 12/12/2024 |
| Registration Number: | Not Available |
| Registration Date: | Not Available |
| Goods and Services: | Spirits made with agave |
| Type Of Mark: | Trademark |
| Register Type: | Principal |
| Published For Opposition Date: | 12/16/2025 |
| Current Owner: | DIAGEO NORTH AMERICA, INC. 175 GREENWICH ST. 3 WORLD TRADE CENTER, Floor 41 NEW YORK CITY, NY 10007 UNITED STATES |
| Mark Description: | Not Available |
| Mark Drawing Type: | Not Available |
| Design Search: | Not Available |
| Disclaimer: | Not Available |
| Correspondent: | PAOLA TORNABENE DIAGEO NORTH AMERICA, INC. 175 GREENWICH ST. 3 WORLD TRADE CENTER NEW YORK CITY, NY 10007 United States |
| International Class(es): | 033 |
| US Class(es): | 047, 049 |
| Primary Class: | Alcoholic beverages (except beers). |
| Class(es) Status: | Active |
| First Use Anywhere: | Not Available |
| First Use In Commerce: | Not Available |
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